Marketing Automation

Engage your prospects at the point of need

Marketing Automation programs can come in many shapes and sizes. At the end of the day they are about providing engagement and moving the customer down the sales funnel. SFA employs a host of tools including auto-responders, Hubspot marketing tools, MailChimp email services and trackable landing pages, all designed to engage, inform and activate.

Marketing Automation Case Study
Invisible Sentinel follows their own leads

Invisible Sentinel follows their own leads

Invisible Sentinel provides DNA assay testing technology across a range of food and beverage markets. SFA worked with the organization to rebrand the company, launch a new website and develop a range of collateral materials.

SFA recently implemented a Marketing Automation program utilizing HubSpot’s powerful software platform. Working in Hubspot, we are now using marketing automation to drive more leads and sales opportunity for the company. SFA recently started a series of geo-targeted email campaigns that provide initial outreach to customers / prospects to let them know an Invisible Sentinel representative will be in their area if they’d like to set up a meeting. Through e-mail promotions, automated response mechanisms, website tracking code and effective sales messaging, Invisible Sentinel has benefited from the ability to track customer visits to their website, and has seen a significant increase in sales of their technology.

Ready to get started?

Send us a note or give us a call to discuss how we can help your business.

Asset 9

Digital Strategy

It is not just about mobile design, site analytics or SEO – it is about making an integrated digital strategy making your life easier.

Learn more
Asset 26

Reporting & Analytics

Understanding the drivers behind your visitors behavior will deliver a greater focus on what your customer is really looking for.

Learn more
Asset 23


If you’re not on the first page of search results, you’re probably just sitting on the bench. At a minimum, 75% of clicks go to first page results.

Learn more
Asset 25


If a properly planned SEO strategy is your lead engine, then a targeted PPC program can be your jet fuel.

Learn more
Asset 28

iBook Development

Give sales a leg up on the competition by arming your team with a tool that can boost orders for even your lowest performers.

Learn more
Asset 29

Online Advertising

Social media and content aggregators have opened up new avenues for marketing. Don’t let your business fall behind.

Learn more
Asset 10_1

Website Development

Your website is the world’s window into your business. Make an impression.

Learn more

CMS Development

Building every CMS from the ground up allows SFA to customize content management to better suit our client's needs.

Learn more

Third-Party Integration

Whether you need backend systems, product configurators, inventory management or complex tracking systems, SFA’s interactive teams have the experience and expertise to seamlessly integrate your third party systems.

Learn more

Responsive Design

54.4% of all internet traffic comes from mobile users. Make sure your website looks great on all devices.

Learn more

Marketing Automation

Lead generation is at the heart of every sales process. Guiding prospective customers through that process will give your sales teams a better chance to close.

Learn more


Open a new revenue stream with a fresh online storefront. Let your website do the work for you.

Learn more

Custom Solutions

Not all solutions can be found off the shelf. With our extensive expertise, we can custom tailor an application to meet your unique requirements.

Learn more