In today’s fast paced world of B2B Marketing, engagement means many things. Online, email, traditional and experiential marketing all play a critical role in the quest for new customers. SFA consistently provides our clients with the right mix of marketing vehicles that accommodate budgets, goals and timeframes.
Social media channels are the mirror of your brand. They provide unique marketing insights and can share your company value in a more personal way.
If your sales teams are not communicating the complete value of your offering, then they are simply selling you short.
By just thinking, “Build it and they will come” most companies overlook the most critical element in trade show success - Driving potential customers to your booth.
Is print dead? Or has it become more tactical?
A properly designed digital marketing strategy is designed to do three things: drive buyers to your website, convert prospects into leads and help close the sale.
Building strong customer relationships is a key component of growth. Used properly, email marketing campaigns can be a very effective tool to not only reach new customers, but to engage and upsell existing customers.
Vice President, Hudson Ferry Capital
"Thanks for sending this over. I think the plan looks great and I can certainly vouch for the high quality of SFA’s work."
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