Find your edge. Connect visually. Message the heck out of it. How do we do it? We build better brands… identify your competitive edge, establish consistent and compelling messaging, engage sales and leadership teams in the process, and create exceptional design. Providing reasons to trust, reasons to use, and reasons to buy.
Unique opportunities and challenges require the proper balance of brand respect, coordination and urgency to maximize the true potential of an acquisition.
Making the simple complicated is commonplace; making the complicated simple, that's brand architecture.
If you’re not projecting your brand value, we guarantee you that your competitors are doing it for you.
Building brands that build trust – and your bottom line.
Defining critical points of differentiation can mean the difference between your product being adopted or simply being considered a commodity.
It is not just about mobile design, site analytics or SEO – it is about making an integrated digital strategy making your life easier.
It's not what a company thinks it is that tempers growth… it’s what it thinks its not.
A great naming strategy boils down to one critical factor- differentiation.
Director of Marketing Communications
"For our category leading medical device products, SFA is our go to agency resource. We can always rely on the talented SFA team to deliver impactful strategic and creative solutions on typical and/or compressed timetables if needed."