Medical Marketing Case Study: Wallach Surgical
Wallach Surgical manufactures highly-regarded medical devices for obstetricians, gynecologists, general practitioners and more. Their challenge is to position their strengths to multiple audiences including physicians, office and hospital administrators, and the Wallach distributor network.
SFA created a unified marketing foundation for the Wallach corporate brand that has been successfully echoed in its product sub-brands, and adapted to their various target audiences through collateral, web and other promotional materials.Categories
- Marketing Strategy
- Corporate Identity
- Web Content